About Me

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Justin Santiago, BAppSc (Hons), MBA, LLB (Hons) comes from a journalism, market research, intellectual property and strategic communications consulting background. Now based in Melbourne he spends his time advising businesses on how to communicate to their customers as well as writing on various subjects of interest in this blog.
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Ways to Market Your Invention

GRANTING of a patent does not guarantee commercial success no matter how ingenious your invention is. There are many factors other than pat...